You mean Ostara? There is some question whether she was made up in the 19th century, at least in the form popular then.
As for Germanic or Celtic traditions. What makes them fade away isn't other conventional religions, but simply the modern day individualist life-styles with state-sponsored education and a cultural industry that shifted the focus on Hollywood or music industry productions. And then there is the induced resentment against anything traditionally European or Western. Not to mention the generation gap that has been created.
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